Bristol car dealership works with art students for real-life design experience

Bristol car dealership Berkeley Vale Motors is supporting the automotive industry’s next generation by launching a range of projects designed to engage students at The Castle School in Thornbury and Marlwood School in Alveston.

The Hyundai dealership is working with Year 13 students, giving them the opportunity to design a unique livery, putting their creative and design skills to the test.

The winning artwork was produced by four students, in collaboration with a team of professional designers, who put pen to paper to create a striking design which perfectly encapsulated the joy and emotion of driving. Students work will take pride of place on a New Generation i20.

Jess Sleigh

Photography students were tasked with creating an image which signifies Hyundai’s ‘Be Inspired’ ethos, with the winning photograph being displayed permanently at the Berkeley Vale Motors showroom. The winning picture was submitted by year 12 student Jess Sleigh (see above).

The CEO of Hyundai Tony Whitehorn said: ‘’This is an excellent design. It really emphasises the emotion of driving a Hyundai and the inspiration it provides. I love the idea of the student embarking on a journey being translated into a design on the car. Very creative and extremely inspirational.”