The roar of an adoring crowd is pretty hard to beat, which is why Black XS is letting you sample a bit of that rock star glam on its Be A Rockstar site, www.be-a-rockstar.com. Not only do you get be the rock hero pushing past the paparazzi, signing autographs and smooching your way to stardom, you also get the chance to sample the Black XS Off Shows to get up close and personal with some of the most foot-stamping rock acts around.
The interactive game at www.be-a-rockstar.com/uk/experience gives you a small taste of rock star life-style – and even how easy it is to break down under pressure. Just upload your picture and live the life of a rockstar for a while – I did! Who knew that getting the crowd going with a few keystrokes was going to be so tricky? But when the adrenaline’s pumping anything can happen.
Which is why the exclusive content available on Black XS Off Shows is so insightful, showing just how cool those at the top of their game can be. Black XS Off Shows features the Cold War Kids, Two Door Cinema Club and behemoths of the anthemic rock scene the Kaiser Chiefs. And lets you get underneath the bands’ psyche, to find out their shower-singing routines, what are their prized possessions and what are the most rock ‘n’ roll things they’ve got up to.
To put you in the picture, the Be A Rockstar site and the Off Shows are the result of a partnership between Paco Rabanne and Universal music, which means great bands and great sounds – and Universal Music France will offer special backstage access to its artists. And apparently, Black XS has been offering up great musical content and experiences since 2005!
The Black XS Off Shows will culminate in nine episodes with the bands, which will be completed by the end of the year to be shown on the Be A Rockstar site, and the Black XS YouTube channel.
Meanwhile, there are bands to uncover, prizes to be won and a rock star life-style to sample. Pop over to www.be-a-rockstar.com, sign on, upload your picture and live the dream. Who knows where it might end? This time next year it could be you being interviewed for Black XS!
For more info on the brand or the partnership, visit www.pacorabanne.com or the Black XS Facebook page here.